Artist Names

Why is it so important to have an effective artist name:

- Identity (this name represents the artist)
- Audience Appeal (often unique/clever names attract an audience)
- Has positive/negative connotations
- Should be linked to the music/genre, but is sometimes completely random
- Often the first thing audiences see, therefore it needs to be exciting in a way

Name categories:

- First/Last Name, e.g. Michael Buble (this is his full name, normally used for a solo 'ballad' singer)
- Alternate Identity (solo singer), e.g. Snoop Dogg, 50 Cent, Example, Eminem (more appealing, often because their original name is boring)
- Very random name (enigmatic), e.g. Panic at the Disco, Bullet for my Valentine, Duck Sauce
- Acronym, e.g. N.E.R.D. (No-one Ever Really Dies), B.o.B.
- Nickname, e.g. Jay-Z, J-Lo,

Possible Names:

Our Band Identity is a creative, absurd, duo DJ team, with an idependent label who are slightly geeky.

AbSynth: I heard about a deathly strong alcohol/spirit called 'Absinthe' and thought that could be a decent band name. I then decided to make it a play on words, using 'Synth' as our music is very techno-like and includes lots of Synths. Absynth is taken at parties, by predominately young people (our target audience), and connotes 'fun', but also 'rebellion'. I thought making it AbSynth, instead of Absynth would bring out the geeky side of our duo and also put emphasis on Synth.

Electroylsis: Our music features the 'Electronic' genre, and the chemistry subject of 'Electrolysis' could appeal to the audience.

Osmosis: Our music is contagious, is almost passed on from one to another via a disease (virus).

Cosmic Pollution: Geeky, techno...

The Institute: We are independent, 'we are our own insitution'.

Evolution: Growing up, generating public interest.


In the end, we agreed that AbSynth was the best name: